Display Marketing
Display advertising proactively targets new customers by placing interesting, relevant ads in front of them when they’re most likely to convert.
What is Display Advertising
Display marketing is advertising on graphical screens on the internet. The advertising media used are images, videos or animations, as well as text links and moving images, which are delivered on various end devices such as desktop PCs or smartphones.
Display displays are billed either via CPC or CPM. Conversion-based calculation of display advertising, such as in affiliate marketing, is also possible. The primary goal of display marketing is to increase brand awareness and reach.
Overall, while display advertising can be challenging, when done right it can drive great results.
To the Right People, at the Right Time
My display marketing services will help you reach qualified people that are likely to convert and generate excellent sales leads. Google Display Network or GDN serves up to 180 billion impression on monthly basis and growing.
To serve successful display marketing campaign, I will show your ads in front of users interested in your products or services in the right place, at the right time. Platforms such as Google offers a variety of powerful contextual targeting options to place ads in front of users where and when they’re most likely to respond.
I design and refine your display marketing campaigns by using advanced analytics tools, and this allows me to beat your competitors and produce meaningful results.
Remarketing
Remarketing (also know as Retargeting) ads display to people who have already visited your website and viewed a product or service, but didn’t checkout or became a lead. When its done correctly, remarketing will increase conversion rates 50% to 100%, or more.
Contextual Targeting
Contextual targeting is keyword-driven, and displays your ads on websites with page content that matches the keywords the display campaign targets. When your ad is displayed to prospects, it is highly likely to be relevant and timely.
Site Targeting
Contextual targeting is keyword-driven, and displays your ads on websites with page content that matches the keywords the display campaign targets. When your ad is displayed to prospects, it is highly likely to be relevant and timely.